I'm Facundo
Fractional product analyst & startup advisor
I’ve built from scratch products that people love, exited, merged, IPO’d & run at scale but...
Nowadays, I'm founders' go-to person, delivering analytics, insights and advice that shapes remarkable products.
Founders & teams trust me with their product
I’ve taken web and mobile products from zero to exit, with genuine user delight.
I’ve acquired and integrated products and communities, operated at scale and reached IPO.
I’ve made great friends along the way. My word matters.
References available on request
DogBuddy
Founding product leader, growth through to acquisition by Rover
Pet services marketplace | Europe | Web & mobile apps | Network effects | Acquisitions | Community growth | Exit
Rover
Scale up product leader > Supply & Demand at scale > IPO > Beyond
Pet services marketplace | US & Europe | Web & mobile apps | Network effects | Scale Supply & Demand| IPO
Pana
Fractional Product analyst enabling global expansion
Neobank | Panamerican | Mobile apps | Network effects | Stablecoins | Compliance | YCombinator
Saltroad
Hands-on Product Analyst across development, M&A and ongoing Analytics & Insight development
Speech therapy marketplace | UK | Webapp | Network effects | Health Tech | Growth | Community
JamesEdition
Product Analyst & advisor across development, M&A, Analytics & Business Model Generation
Luxury marketplace | Global | Web & mobile apps | Network effects | Growth | Business model ideation
Sunhero
Entrepreneur in residence across product management, AI content strategy, Guarantee design
Solar energy startup| Spain | Growth | Content Strategy | Network effects | Guarantee design
How might we work together?
Long-term focus but flexible format.
Fractional Product Analyst
On focused days per week I uncover opportunities across UX, growth, business and more.
Exploring M&A? I assess integration feasibility, backed by firsthand experience.
Product Advisor for Startups
Your trusted go-to product person, accesible monthly and ad-hoc for tangible advice.
With a 360 business hat on, I produce insights and help solve hard problems.